Event promotee free#

However, with the rise of corporate ownership of live entertainment assets, several large companies have emerged in the field. Historically, promotion has been a cottage industry, with companies operated by one or several well-connected charismatic individuals, often working part-time. Many musicians and artists act as de facto promoters for their own concerts, either directly or through their manager or booking company. Some bloggers and individuals with a large following on social media may consider themselves as promoters and charge fees promotional service via their social media platform(s), or through their efforts. Many promoters are DJs or musicians themselves, and may perform at their own events. Depending on the arrangement, they may also handle security, ticket sales, event admission (door policies), decorations, and booking of other entertainers. Minimally, an event promoter manages publicity and advertising.

Event promotee free#

They may also engage freelance hosts for their social influence these amateur promoters market the events to their circle of friends and/or social media followers, in exchange for special treatment and/or free admission to the event and at times, and may form or be included in street teams that promote events at other live venues. Several promoters may work together for a special event, such as a large New Year's Eve party in a hotel ballroom. Promoters often work together - either as equal partners, or as subcontractors to each other's events.

Some venues have exclusive arrangements with a single promotion company, others work with multiple promoters on a rotating schedule (one night per week, for example), or on an event-by-event basis. One common arrangement for small venues is for the promoter to earn all of the admissions fees, while the venue retains all food and drink revenue. Other promoters operate independently, renting venues for a fixed fee, or under a revenue sharing arrangement with the venue holder, thus keeping larger profits from successful events. A share of revenues is often a simple percentage of admission fees (called 'the door') and/or food and drink sales, with many variations possible, such as minimums or maximums, allowances for various expenses, or limitations (such as only alcohol sales after midnight). Promoters are typically engaged as independent contractors or representative companies by entertainment venues, earning a pre-arranged fee, or a share of revenues (colloquially known as a 'cut' and 'share of the house'), or both. Promoters are individuals or organizations engaged in the business of marketing and promoting live, or pay-per-view and similar, events, such as music concerts, gigs, nightclub performances and raves sports events and festivals.ĭescription Business model JSTOR ( May 2009) ( Learn how and when to remove this template message)Ī promoter works with event production and entertainment industries to promote their productions, including in music and sports.Unsourced material may be challenged and removed.įind sources: 'Promoter' entertainment – news Please help improve this article by adding citations to reliable sources. This article needs additional citations for verification.